Change All Around

September 5th, 2008 By: Michael Merritt | Tags:
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Now that John McCain is done courting the base, he can go back trying to appeal to Independents and some Democrats.  To that extent, his campaign seems to have embraced the concept of “change” wholeheartedly, with their own branding, of course.

One thing I’ve noticed since the convention started was how much the word “change” started to be used.  It’s interesting how the same people who’ve called out Sen. Obama for how much he’s used the word have now started producing their own “change” broken records.  I wish I had a counter for how much Sen. McCain used the word tonight.  He’s put some meat behind it, though.  Particularly with his promise to go and clean up Washington.

Therefore, I guess which candidate you like depends on who’s change you want.

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